Im sorry but exactly what hype and publicity are you refering to . I have not seen one piece of the publicity and support that Sony promised this album would have on tv or in print . Its been sneaked out like a dirty secret . No wonder Susan Boyle is No 1 , everytime you turn on the tv or turn a page in a newspaper or mag there is an advertisement but as usual Elvis gets zilch . Maybe Sony changed their minds and decided to give all the publicity they promised for Viva Elvis to Susan Boyle instead .