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View Full Version : My thoughts on the 18#1 singles



elvis1970nl
01-28-2005, 01:07 AM
I have been thinkin about this for a while now :hmm: , and would like to share it in this forum, and see what you think about it.

I think that after the last single release in May, RCA will do something stupid again :'( .
I think they are goin to release a compilation album with the name "Elvis UK#1 hits" as soon as the single box is complete.
All 18 number ones, with a few #2 songs to complete it.
You know how the RCA strategy is??? ;) They love to release compilation albums as much as possible, so they can milk the Elvis fans again.
So I think we will get another compilation somewhere in June, containing all these singles.
I just feel it will happen :doh:

What are your thoughts on this???????

Hans

Albert
01-28-2005, 04:01 AM
They haven't learned anything from the succes of ALLC/Rubberneckin'. Those hits proved (and should have learned BMG) that the mature Elvis (post '68) can score with songs that haven't been hits during his life.

Until then BMG/RCA always thought that 'once a hit, always a hit' strategy was the only possible one. So they kept releasing compilations featuring setlist of his bestknown tracks, with artwork featuring pictures of the young Elvis.

"Unfortunately" this huge success of the 18 #1's in the UK might be an indication for BMG that their old "once a hit, always a hit" formula is still working. But they -as usual- forget that the ALLC/Rubberneckin' success was because it was a fresh/new/unexplored market, while the 18 #1 singles is sold to the same target that they're selling most of their releases to: the normal Elvisfans.